An Israeli company developed software to improve the cognitive competence of football players, which was seen impossible in the past. ACE, the company, used to serve in the Israeli air force, and the CEO's inspiration came from the same problem that the Israeli air force faced, how to make quick and correct decisions and carry them out. It can train players in eight aspects, including pre-judgment and enhancing memory. So far, more than 35,000 players have benefited from the systems. The second China International Import Expo is about to start, and the ACE is invited to the event. The CEO said the expo shows China is opening up more for more innovations.