China's National Intellectual Property Administration (CNIPA) released a report detailing the nation's cyber IP protection on Thursday. 

In recent years, the booming e-commerce industry has prompted China to continuously improve its legal and regulatory systems to protect e-commerce intellectual property rights.

So far the country has established its IP protection system with more than 14 laws ranging from legislation to administration, encompassing national departments and local governments.

According to Cai Yudong, deputy director-general of the Department of E-Commerce and Information, MOFCOM , under China's e-commerce IP protection laws, the legal enforcement departments and e-commerce platforms have jointly cracked down on numerous infringement and counterfeit cases, and safeguarded the rights and interests of Chinese and foreign brand rights holders, such as Apple, Chanel, Sony and Nanfu.

China has become one of the largest and fastest growing e-commerce markets in the world. It has called for 38 central government agencies to jointly strengthen the most severe punishment in history for dishonest IP conduct, according to an IP protection and development report released this week.

Han Xiucheng, director of the IP D&R Center under China's National Intellectual Property Administration, added that based on current legal system, the mainstream Chinese e-commerce platforms represented by Alibaba, Suning and JD have developed comprehensive platform rules, covering all aspects of the relationship among business entities on the platforms, in which the rule of IP protection is particularly important.

In July 2016, the world's first "e-commerce+ rights holder co-construction system" was launched. Alibaba's IP Joint-Force System provides rights holders with suspected infringement links by the platform and helps to identify infringing party. After the rights holder verifies the infringement, the "one-click rights protection" can be utilized online.

In January 2017, Alibaba Anti-Counterfeiting Alliance, the world's first IP protection alliance, was established, which comprises 132 members in 16 countries and regions across the world.

Moreover, Chinese e-commerce platforms have also established ties with international and professional industry organizations including the World Intellectual Property Organization (WIPO) and INTERPOL.

As the newly released report states, China and the rest of the world still face difficulties in cross-border remedies for e-commerce IP protection due to the rising trend of industrialization and globalization in counterfeit manufacturing, and the increasing violations and victims in cross-border e-commerce intellectual property infringement cases.

Experts believe that the solution will come from future digital and artificial intelligence technology and comprehensive IP judicial standards and rules, which will lay a safer foundation for IP products for China and the world.