China's mobile game market posts robust performance in Q1 amid COVID-19


The revenue of China's mobile game sector reached 55 billion yuan (about 7.79 billion U.S. dollars) amid the coronavirus pandemic, an increase of over 49 percent, a report said.

It shows that among the listed mobile game companies, many saw a substantial increase in performance from January to March. The number of companies whose net profit increased by more than 30 percent, 50 percent and 100 percent is much more than last year, said the report by CNG, a research agency in the sector.

Video games have become one of the important alternatives to offline social communication during the epidemic prevention and control period, and the increasing demand for online entertainment from users has stimulated digital consumption, said Wang Xu, co-founder and chief analyst of CNG.

Meanwhile, intellectual property-adapted games showed upward trend among the Top 50 of China's mobile game products, the report said. Experts say combining video games and culture is an important direction for creating quality products.

Also, a number of popular science games related to epidemic prevention were developed by game firms and relevant institutions, showing a good performance in the market.

China's mobile games market witnessed a sales revenue of 151.37 billion yuan in 2019, a year-on-year increase of 13 percent.