Bilibili's May 4th Youth Day video sparks discussion on social media
CGTN

On the evening of May 3, CCTV broadcast a youth-themed video from Bilibili, a Chinese online entertainment platform, before the "Xinwen Lianbo." This was the first time a Bilibili video has appeared on CCTV's prime time. The video, which lasted less than four minutes, was posted by six mainstream media outlets in conjunction with Bilibili and has been widely discussed on social media since then.

The video is narrated by He Bing, a famous Chinese actor, and features inspiring messages for today's younger generation. Composed of clips and images uploaded by Bilibili users, the video shows young people's struggle to express themselves and embrace the world.

After the video was posted by Bilibili, it was forwarded to social platforms such as Weibo and WeChat and sparked a lot of discussions.

Phrases from the video such as "Because the best scenery in a country is the youth of the country" have struck a chord with many young people. On May 4, China's Youth Day, many netizens also said the video expressed their feelings at their age.

CCTV News released the young people to fight against the COVID-19 epidemic as the theme of illustrations. /CCTV

CCTV News released the young people to fight against the COVID-19 epidemic as the theme of illustrations. /CCTV

In addition to Bilibili, many other Chinese media platforms also released the Youth Day-related content. CCTV News, for example, released illustrations showing young people fighting against the COVID-19 epidemic. China is slowly recovering from COVID-19, thanks to the efforts of many young Chinese born in the 1990s and 2000s, who may be medical workers, journalists, ordinary infrastructure workers, or even food delivery people and couriers who stayed busy during the outbreak. 

More than 100 years ago, the youth of China bore the brunt to save China, more than 100 years later, in the face of an unknown virus, the youth still lead the charge.

(Cover image from Bilibili)