2020.11.07 09:46 GMT+8

Nike eyes digital and sustainable growth in China

Updated 2020.11.07 09:46 GMT+8

Sports is huge business around the world. In this third China International Import Expo, a newly-set sports section has attracted high attention. China is aiming to raise the value of its sports industry to 5-trillion yuan by 2025, attracting the attention of global sports giants. Nike is one of the world's leading sports apparel companies and it's already scaled great heights in the country. CGTN's Wu Lei talks with Nike's Greater China head and finds out how the company quickly recovered from the pandemic.

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