China's first Mars rover has been named "Zhurong."

The name "Zhurong", which means the god of fire in Chinese mythology, was revealed on Saturday at the opening ceremony of this year's events marking the Space Day of China held in Nanjing, capital city of east China's Jiangsu Province.

China launched a global naming campaign last July after the successful launch of the Tianwen-1 Mars probe, inviting netizens at home and abroad to vote for their favorite.