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Hongxing Erke's daily sales surges 52 times after pledging donations to Henan
02:06

It's been a week since deadly floods inundated central China's Henan Province, leaving 71 dead. Tales of heroism and generosity amid the disaster have grabbed national headlines. Among the stories that stand out is that of local sportswear manufacturer Hongxing Erke which won the hearts of many Chinese people.

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