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Lamborghini is relatively young – 58 years old. This year, the supersports car brand kicked off its full-scale hybridization plan to stay ahead of the curve on sustainability, and delivered its best-ever half-year result. How would it race into the future, meeting the demands of a new generation of customers? And how would it maneuver in one of its largest markets, China?
CGTN BizTalk's Lily Lyu speaks to its President and CEO, Stephan Winkelmann, and Asia Pacific Region Director, Francesco Scardaoni, about the company’s road ahead.