A symposium was held in Beijing on Monday before the China Media Group (CMG) Olympic Channel launch. It will be the world's first 24/7, 4K Ultra HD satellite television sports channel.

CMG President Shen Haixiong attended the symposium and pooled wisdom with representatives of the International Olympic Committee (IOC), experts and top athletes for the new channel.

The channel "CCTV16"  will offer a 24/7, 4K HD simultaneous broadcasting service at a satellite open circuit TV channel and cover digital platforms including PC, mobile apps, H5 pages, WeChat and Sina Weibo.