The official mascot of the Beijing Winter Paralympics is Shuey Rhon Rhon, a design featuring red Chinese lantern. At the height of the Olympic Winter Games, fans lined up for hours at official stores nationwide in China for the game's mascot Bing Dwen Dwen and other souvenirs. On the heels of such high demand, Shuey Rhon Rhon is now in the spotlight. Since the closing of the Winter Olympics, the online Olympic store logged nearly 50 million visitors trying to buy a Shuey Rhon Rhon.