Chinese consumers are focusing more on the quality of life -- hence, quality of the brands becomes important, says Yann Bozec, President of Tapestry Asia-Pacific and CEO and President of Coach China. Bozec says offline shopping experiences are equally important as interactions between brands and consumers are crucial for growth. Bozec shares more insights on consumer trends with CGTN's Michelle Van Den Bergh at the second China International Consumer Products Expo in Haikou, Hainan.