Business
2022.07.29 13:40 GMT+8

How do China's local products attract Generation-Z consumers?

Updated 2022.07.29 13:40 GMT+8
CGTN

As the younger generation gradually becomes the largest consumption power in various markets, companies are targeting products to attract those from Generation-Z, or those born in the 90s. How do Chinese brands attract those younger consumers? CGTN asks some young people on the street, and high executives of two Chinese companies Bloomage Biotechnology and Chicecream at the Hainan Expo 2022 .

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