Fitness is a part of China's current five-year plan, which runs until 2025. It's a government initiative aimed at boosting the country's social and economic development. Officials see the potential of sport and general fitness in helping to drive China forward in the new era. Authorities forecast that by the end of the five-year plan, the national sports industry could be worth as much as five trillion yuan, well up on 2019. This year, multiple cities have been issuing special coupons to encourage people to get more active.