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Zhejiang culture shines at CIIE

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Visitors observe a traditional craft at a booth promoting Zhejiang Province at the China International Import Expo in Shanghai on November 5, 2023. /IC
Visitors observe a traditional craft at a booth promoting Zhejiang Province at the China International Import Expo in Shanghai on November 5, 2023. /IC

Visitors observe a traditional craft at a booth promoting Zhejiang Province at the China International Import Expo in Shanghai on November 5, 2023. /IC

Zhejiang has distinctly positioned itself as a modern, future-thinking, albeit culture-rich Chinese province through its booth at the China International Import Expo currently underway in Shanghai. Themed "Smart Zhejiang," the booth showcases the heritage of the area's Jiangnan water towns. Through displays of traditional arts and crafts – for example, weaving and puppetry – amid modern lighting and fixtures, visitors have been able to sense and experience the province's multiple forms of intangible cultural heritage. 

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