An undated photo shows a range of loong-themed cultural products on display at the Grand Canal Museum of Beijing. /CFP
An undated photo shows a loong-shaped furry toy on display at the Grand Canal Museum of Beijing. /CFP
An undated photo shows visitors picking up loong-themed cultural products at the Grand Canal Museum of Beijing. /CFP
An undated photo shows visitors picking up loong-themed cultural products at the Grand Canal Museum of Beijing. /CFP
The Grand Canal Museum of Beijing launched a series of loong-themed cultural products featuring intricate designs to herald the upcoming Year of the Loong. Among them, nine adorable loong-shaped furry toys sparked something of a sensation among the public, attracting visitors to buy them in the run-up to Spring Festival.