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Revitalizing traditional festivals with modern sales campaigns

05:08

As the Chinese New Year approaches, it heralds a time of joy and family reunions. It also presents significant opportunities for businesses to tap into the growing holiday consumption demand in China. To attract more customers during this traditional festival, businesses are going the extra mile by implementing innovative marketing strategies. CGTN takes you on a journey to two vibrant commercial areas in Shanghai to find out the latest trends and insights in their sales marketing.

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