Can a TV host maintain an elegant demeanor at all times? How can a professional financial journalist control the cost effectiveness of shopping? What treasured products does an influencing streamer keep for herself? In 2024, where will the trend of consumption go?

If you want to know the answers to these questions, join the livestream with our host Xu Jinhui, together with CGTN reporter Hou Jing, CATV host Ayoub Bechrouri and TikTok e-commerce streamer Helen Wang, and become a member of our Smart Buyer Community! Tune in on the CGTN app, CGTN.com, as well as our pages on Facebook, Twitter, YouTube, TikTok, Weibo, Bilibili, WeChat, Yangshipin and Douyin to watch this episode of "The Hype"!