In 'THE HYPE – New consumption trends: The latest addition to my shopping cart,' guest Bechrouri Ayoub from China-Arab TV shared his insights into consumption trends in the Chinese and Arab markets. He mentioned that, thanks to the Belt and Road Initiative and e-commerce, goods from both Chinese and Arab markets have access to a larger market. More importantly, the cultural exchanges brought about by trade and economic activities allow people in the two regions to become closer.