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Why are pet videos so appealing to young people?

05:25

With the increasing number of bloggers gaining popularity on social media platforms by sharing informative, humorous and anthropomorphized content related to pets, the guests of THE HYPE – Paw Power discussed their perspectives on how social media drives the development of the pet industry. They delved into the reasons behind people's fascination with pet videos and also discussed ways to enhance understanding and care for pets while creating trending videos.

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