CMG Global Chinese Programming Center presents 'China Cultural and Tourism Gala' for 'golden autumn' tourism season

As the autumn breeze begins to stir and the moon shines bright, the beauty of the cool autumn surpasses even the joys of spring. With both the Mid-Autumn Festival and National Day holidays approaching, the annual "golden autumn" tourism season is about to begin.

From September 11 to 12, the China Media Group (CMG) Global Chinese Programming Center will host a large-scale livestreaming event titled "Explore China! This Way!" (Golden Autumn Edition) in Anshan City, northeast China's Liaoning Province. The theme of the event is "Celebrating Together, Enjoying the Joyful Golden Autumn."

The program will be broadcast live across the CCTV-4 new media matrix channels and major online networks. The event will feature tourism and culture representatives from nearly 30 cities across 15 provinces and autonomous regions, including representatives from tourism and publicity departments, industry experts and travel enthusiasts. They will gather at the livestreaming studio of CMG in Anshan to jointly promote high-quality tourism resources from all over China, providing practical travel information and diverse destination choices for tourists planning their autumn getaways.

The livestreaming event boasts an impressive lineup of diverse and engaging content:

First, it offers rich cultural experiences. From historical architecture tours in Shanxi to industrial tours in Liaoning, from river-sea gateway tours in Jiangsu to snow mountain tours in Yunnan, the tourism resources are diverse and unique.

Second, the travel guides are abundant and practical. Tourism ambassadors, promoters and travel enthusiasts from various regions will share first-hand, tried-and-true travel tips, allowing netizens to easily follow their lead.

Third, the recommended products are plentiful and diverse. A special section called "Abundant Market" will highlight recommendations for must-buy and distinctive tourism products from different regions.

Fourth, livestreaming interactions will be innovative and engaging. Each participating city will bring an abundance of prizes for interactive giveaways during the livestream.

The "China Cultural and Tourism Gala" is an original tourism and culture program IP created by the CMG Global Chinese Programming Center. It aims to harness the influence of national media to connect industry resources with tourist needs, thus supporting the healthy development of the tourism industry.