China-Italy ties celebrated with CMG-hosted cultural event in Milan

Marking two decades of China-Italy's comprehensive strategic partnership, a gathering of over 200 guests from various sectors, including politics, economy, media, culture and sports, convened in Milan for a cultural event on Monday.

The event was organized by China Media Group (CMG), making new progress for Sino-Italian cultural exchanges. During the event, CMG launched joint programs and forged partnerships with Italian media groups, signaling a new era of media collaboration.

Italy's Minister of Tourism Daniela Santanche highlighted Italy's popularity as a top tourist destination for Chinese travelers and the growing allure of China for Italian tourists. She emphasized the importance of bilateral exchanges for economic growth, mutual understanding and strengthening traditional friendships.

Xing Bo, vice president of CMG, said CMG is dedicated to deepening media cooperation with its Italian counterparts. She said the cooperation includes joint efforts in producing high-quality programs, media technology innovation, and talent exchange and training. 

Chinese Consul General in Milan Liu Kan said the Chinese Consulate General in Milan hopes that through these exchanges, the diverse cultural resources and artistic treasures of China and Italy can be fully displayed, promoting mutual understanding and friendly interactions between the peoples of the two countries.

Representatives from major Italian media groups expressed their willingness to cooperate with CMG and work together to facilitate communication between the East and the West.

Two television program collaborations between CMG and two media groups from Italy were officially launched at the event.

CMG also exchanged cooperation documents with Italy's Milano Finanza and Telespazio in Italy. They will further expand their exchanges and cooperation in content sharing, joint program production and high-definition signal transmission.

This event signifies a new chapter in Sino-Italian cultural and media collaboration, reflecting the shared commitment to fostering deeper ties and understanding between the two countries.