The 2025 NBA All-Star Game made headlines, but not for the reasons the league hoped. Despite bold changes to the event's format, viewership fell to the second-lowest mark in history, sparking heated debates about the competition's relevance and excitement. Is All-Star Weekend losing its luster? Should the NBA keep it alive? And most importantly – how can the league reignite fan passion for one of its marquee events? Tune in to Sideline Story as we dive deep into these pressing questions in our latest episode. From analyzing what went wrong, to exploring bold ideas for the future, we're breaking it all down.