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Start. Up. Spend. Episode 2: Beats, brands and business

03:07

CGTN's "Start. Up. Spend." series documents how young Chinese entrepreneurs are driving big impacts on consumption through small, innovative businesses. In this episode, CGTN's Wu Yunliu explores how livehouses are powering the night economy in southwest China's Chengdu. From intimate gigs to emotional connections, discover why live music venues are now the heartbeat of after-dark spending. 

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