2025.05.13 19:41 GMT+8

Made in China: The story behind the label | Gen Z breaths new life into fireworks

Updated 2025.05.13 19:41 GMT+8
CGTN

Armed with aesthetic instincts, a group of Gen Z entrepreneurs has burst onto the scene in Liuyang, China's ancient "Home of Fireworks," achieving tens of millions of yuan in sales in just two years. After a strong domestic showing, they are now gearing up to tackle international markets. We find out what ignites their passion.

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