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We must be in China: Europe's 'hidden champions' eye deeper market presence

03:11

European business and industry leaders emphasized the importance of investment and collaboration in the Chinese market at the China-Germany (China-Europe) Hidden Champions Forum 2025 held recently in Beijing.

"Hidden Champions" are highly successful yet little-known small and medium-sized enterprises (SMEs) that lead the global market in their specific fields. Of the 2,734 such firms worldwide, the vast majority are based in Europe. Germany alone is home to over 1,300.

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