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This is my first time watching a live CrossFire competition, the atmosphere is incredible, said an esports fan from Shandong Province. He was among nearly 10,000 people packed into the Shenzhen Sports Center Stadium in Shenzhen, south China's Guangdong Province, for the 2025 CrossFire Carnival and Summer Finals.
Beyond the intense matches, the event is boosting tourism and fueling cross-industry innovation. The highlight? A live draw for next week's 2025 Esports World Cup in Saudi Arabia, where five elite Chinese teams will compete starting August 19. CGTN takes you inside the action.