Every midsummer, vast fields of safflowers in Yumin County, Tacheng Prefecture, northwest China's Xinjiang Uygur Autonomous Region, reach their peak blooming season. With a safflower cultivation history of more than 60 years, Yumin County has become one of the major safflower-producing areas in Xinjiang and even across the country.

With abundant sunshine, wide temperature differences between day and night, pure water sources and fertile soil, the county provides an ideal environment for safflower growth. The planting area has reached 200,000 mu (about 13,333 hectares) in the county.

Today, Yumin County is working to build a strong brand and promote the high-quality development of the entire safflower industry chain, helping drive rural revitalization.