Apple CEO Tim Cook visits Labubu 10th Anniversary Exhibit in Shanghai

Apple CEO Tim Cook made his first stop in China at Pop Mart's THE MONSTERS 10th anniversary exhibition in Shanghai on Monday. The event marked the start of Cook's trip to China, attracting attention from both tech and pop culture communities.

At the exhibition, Cook warmly interacted with Wang Ning, the founder of Pop Mart, and Kasing Lung, the artist who created Labubu, as they toured displays of original Labubu sketches and a variety of products. Lung gave a live demo of creating Labubu illustrations on an iPad Pro, while Wang presented Cook with a surprise gift.

This year celebrates the 10th anniversary of Labubu, one of Pop Mart's most iconic characters. To mark the occasion, Pop Mart has launched a year-long global tour for THE MONSTERS series, with Shanghai as its first stop. The exhibition features a large collection of Lung's original artworks and products from past editions of THE MONSTERS.

The tour will later travel to Beijing, Tokyo, Paris, New York, and other major cities.

With its whimsical designs and heartwarming appeal, THE MONSTERS has become a sensation in the designer toy community. In 2025, the release of the third-generation Labubu vinyl plush toy, Front High Energy Series, sparked a global buying frenzy, propelling the Pop Mart app to the No. 1 spot on the U.S. App Store shopping chart for the first time.