China Media Group (CMG) on Wednesday announced the theme and logo for the upcoming 2026 Spring Festival Gala. Marking the Year of the Horse, the gala's theme is set as "Galloping Steed, Onward Unstoppable," promising a vibrant and ambitious cultural spectacle.

The theme's core concept of "Qi Ji," which translates to "steed," is an elegant ancient term in Chinese culture referring to a legendary "thousand-mile steed" or a swift, fine horse. This powerful imagery embodies the Chinese nation's intrinsic spirit of pioneering, relentless effort and forward advancement.