The People's Liberation Army (PLA) Eastern Theater Command released a short video titled "So Close, So Beautiful – Visit Taipei, China Anytime" on December 29. The Eastern Theater Command of the PLA has operational responsibility for the Taiwan region.

This video features some references rooted in Chinese pop culture. Its title, "So Close, So Beautiful – Visit Taipei, China Anytime," is a playful twist on a well-known Chinese tourism slogan, "So Close, So Beautiful – Come to Hebei." The video also uses a viral Chinese social media soundtrack as its background music. This song is a popular choice for accompanying scenic travel footage.