Sichuan Opera sparks tourism and consumption boom in Neijiang
Residents and visitors gathered at Fan Changjiang Cultural and Tourism Park in Neijiang, southwest China's Sichuan Province, to enjoy a Sichuan Opera "fire-spitting" performance, which added a festive touch to a consumption promotion campaign launched on January 16.
Featuring sports experiences, food tastings, cultural shows and consumer vouchers, the campaign blends culture, tourism, sports and commerce to promote green, healthy lifestyles and boost local consumption ahead of Spring Festival.
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