Once seen as seasonal and regional, ice and snow in China have become a year-round, nationwide engine of growth. With the ice and snow economy surpassing 1 trillion yuan, about 143 billion U.S. dollars in 2025, the story goes beyond impressive figures. Indoor ski resorts, global winter competitions...China is redefining how winter resources create lasting momentum. Don't miss out!

Guests: Justin Downes, President, Axis Leisure Management.

Paul Dong, Co-founder, Ei Asia Limited.

Cynthia Cornoa, Social Media influencer. 

Prof. Liu Xu, Research Fellow, National Academy of Development and Strategy, Renmin University of China.