Fans of Star Wars: The Mandalorian and Grogu recently gathered at Beijing Olympic Park for a special "Grogu's Day" movie party, bringing the galaxy far, far away into real life. Participants dressed in Star Wars-themed outfits and carried figurines of Grogu and the Mandalorian.

Among the crowd were "Star Wars dads" pushing Grogu-themed strollers, girls holding Grogu's favorite blue macarons, and Mandalorian cosplayers strolling quietly through the park, creating surprise encounters for visitors throughout the event.

The "Grogu's Day" celebration featured both outdoor activities and a movie screening, aimed at transforming the traditional cinema experience into a more interactive and immersive cultural event. Organizers said the event was designed to let audiences not only "watch a movie,” but also "play and experience the movie" through creative fan participation.

By blending movie elements with real-world public spaces, the event successfully connected fan culture with tourism and social entertainment. The innovative "movie+" format extended the experience beyond theaters, turning it into a shareable and interactive cultural activity.

Star Wars: The Mandalorian and Grogu opened in Chinese cinemas on May 22, coinciding with its North American release.