As the new Chinese film Once Upon a Time in the Middle East rolls out its nationwide advanced screening event in China from August 8 to 10 – with daily showings running between 2 p.m. and 9 p.m. at selected cinemas – food enthusiasts and filmgoers alike are abuzz over one of its most striking creative highlights: the audacious, inspired fusion of time-honored Middle Eastern grilled fish and China's iconic northeastern iron pot stew.
A new poster for Once Upon a Time in the Middle East, which opens in China's cinemas on August 11, 2026 /Photo provided to CGTN
Helmed by Wen Muye, the director who garnered widespread acclaim for his landmark social drama Dying to Survive, the film centers on Xu Fu, a down-on-his-luck Chinese chef portrayed by celebrated comedian Shen Teng, who travels to the Middle East to settle his debts. There, he joins forces with a local restaurant manager to operate a bustling restaurant, bringing authentic Chinese culinary traditions to a war-torn foreign land.
The newly unveiled poster, titled "Dishes Are Ready – Please Savor," unfolds like a kitchen shelf rack that draws viewers straight into the restaurant's bustling daily prep scene. The frame anchors itself on raw ingredients and kitchen utensils, merging the familiar, steamy warmth of a traditional Chinese eatery with the rich, vivid hues of Middle Eastern market culture.
The film's imaginative signature fusion dish – spice-kissed Middle Eastern grilled fish, slow-simmered in a heavy cast-iron northeastern stew pot alongside classic Chinese vegetables, chewy glass noodles and deeply savory broth – delivers far more than unexpected, layered flavor pairings, but also strikingly surreal, eye-catching visuals.
Once Upon a Time in the Middle East officially premieres across China on August 11.
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