The 7th World Media Summit held its opening ceremony in Beijing on Saturday under the theme "Media in the Intelligent Age: From Consensus to Action."

This year's summit runs from Thursday to Monday. It drew nearly 500 representatives from nearly 330 mainstream media outlets, think tanks and government bodies from 112 countries and regions, as well as the United Nations and other international organizations.

Li Shulei, a member of the Political Bureau of the Communist Party of China (CPC) Central Committee and head of the Publicity Department of the CPC Central Committee, delivered a keynote speech at the opening ceremony.

During the summit, participants noted that the rapid advancement of artificial intelligence (AI) is creating unprecedented opportunities and challenges for the media industry. They stressed the need for media organizations worldwide to adapt to profound changes in the global information landscape, drive media transformation and development, and leverage their unique strengths to help improve global AI governance.

They also emphasized that the faster technology advances, the more important it is to uphold humanistic values and take a long-term perspective. Media organizations across countries should deepen practical cooperation, provide more high-quality content, accelerate digital and intelligent transformation, and promote exchanges and mutual learning among civilizations. They should also work together to improve AI governance and contribute their insights and expertise to building a community with a shared future for humanity.

The World Media Summit was initiated in 2009 and is now a major global platform for media exchange and cooperation. The last summit was held in Urumqi, the capital city of northwest China's Xinjiang Uygur Autonomous Region, in 2024.