Name: Adidas executive: Made for China, now a global hit
Uploaded: 2026-11-07T18:09:12+08:00
Duration: PT46.267S
Description: China is a critical market, Michelle Robertson, an executive board member at Adidas, said at CIIE.

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China is a critical market, Michelle Robertson, an executive board member at Adidas, said at CIIE. Many products developed locally for Chinese consumers have gone viral globally, selling out within minutes in many other markets, she added.

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