China
2026.11.09 16:23 GMT+8
CPOPwave: How can Chinese hit IPs endure across generations?
Updated 2026.11.09 16:23 GMT+8
CGTN
Wang Xuan, chief producer of CPOPwave, talks about extending the lifespan of breakout Chinese franchises. With China’s strong designer toy manufacturing, huge opportunities lie ahead for our IPs to keep being loved by audiences across the world.
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