Eight years ago, Lei Yuxi launched her one-person company in Shenzhen, setting out to make sustainable materials a viable business. After years of navigating an emerging industry, she believes sustainable materials are finally on the cusp of a breakthrough. Yet her ultimate goal defies conventional logic: She wants to put her business unnecessary one day. Bert Hofman, former World Bank country director for China, Mongolia and Korea, visits her showroom and partner factories to discover how discarded materials are being given a second life and what it will take to make sustainability the norm.