The 2026 World Chinese Language Conference is being held in Beijing from November 13 to 15.

In recent years, enthusiasm for learning and using Chinese has continued to grow. More and more people around the world are becoming interested in China and seeking to gain a deeper understanding of the country and build connections with it through learning Chinese.

What makes Chinese so appealing? What opportunities and experiences can learning the language bring to young people overseas? Recently, a CGTN stringer visited the University of São Paulo in Brazil, where students shared their motivations for learning Chinese and what they have gained from the experience.

Ruth Milla Ferreira da Silva said his interest in learning Chinese stemmed from his fascination with Chinese culture. He also values the fact that Chinese is spoken by so many people around the world and believes that learning the language will give him more opportunities to communicate with others.