‍When it comes to China’s mobile gaming industry, its astonishing to believe that there are over 500 million mobile game users in China. Although some people still hold some prejudices towards it, one thing is for sure that the Chinese gaming market right now is really lucrative, and even Jack Ma has gone back on his previous statement saying that his company would rather starve to death than live on games. Last year he established a gaming business group, to compete with China's two established leading  mobile game developers, Tencent Timi J1 Studio and Perfect World Game Studio.

Powered by its large user base, China's mobile gaming sector has quickly evolved from an emerging market to a mature market. Chinese game developers often allow players to experience a free trial without initial purchasing and a payment is required if the users want to unlock a higher level or certain customization tools. It has proved very effective in generating revenue for the companies.

Thousands of game studios have emerged from China’s mobile game boom, creating an eco-system around the gaming industry including e-sports and live-streaming. Even the influence of China’s mobile game developers has been rising overseas. Many Chinese mobile game companies are tapping into global markets in order to remain competitive within the industry.