NIO wins the 2018 Red Dot Design Award’s top accolade

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China's electric vehicle company NIO was awarded with the 2018 Red Dot Design Award's top accolade on Monday for its NIO Power Home charging system.

The China-based global e-mobility startup took the first place in the prestigious "Best of the Best" award category for vehicle accessories.

Companies and designers from 59 countries entered more than 6,300 innovations in the Red Dot Award this year. As a result, a total of 69 entries – just 1.1% of all entries – received the top award in the competition, the Red Dot: Best of the Best.

The Red Dot Award is one of the world's largest and prestigious design competitions. The formal criteria for assessment included innovation levels, functionality, quality, and durability.

"It's the first Red Dot Award NIO has received," said Kris Tomasson, NIO's vice president of design. "It confirms that we are on the right track and that we are fulfilling our goal of being 'driven by design'."

Kris Tomasson, NIO's vice president of design /Photo via NIO

According to Tomasson, the NIO Power Home's core is suspended by a lightweight folded-back plate. "Dynamic color lighting indicates the charge status, with vibrant, reflecting and shimmering patterns that bring the charging process to life."

NIO was founded in November 2014, with research and development, design and manufacturing centers in Shanghai, Beijing, San Jose, Munich, London and nine other locations.

The electric carmaker officially launched its first model of ES8, a seven-seat electric SUV, on Dec.16, 2017, in China, with deliveries slated to begin in 2018.

Source(s): Xinhua News Agency