Tech & Sci
19:27, 21-Jun-2017
Amazon's new service turns your bedroom into a fitting room
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Online retail giant Amazon launched a new service on Tuesday allowing loyal users to try clothes and accessories at home before buying them.
The perk, named Prime Wardrobe, is available to people signed up to the Amazon Prime membership scheme.
Here’s how it works: Prime members can pick three or more items, try them at home, and have seven days to decide whether they want to complete their purchases. If not, the returning process is also simple: boxes used for Prime Wardrobe are resealable and prepaid labels are included. Customers can ask for free pick-ups or drop off at a UPS location.
Could you have fun like this trying on a dress at home? /VCG Photo
Could you have fun like this trying on a dress at home? /VCG Photo
Shoppers get 10 percent off if they keep three or four items, or 20 percent off for five items or more. There is no upfront fee required during the trying process.
According to Amazon, this in-beta service is available for more than a million items of clothing, shoes and accessories from brands including Calvin Klein, Hugo Boss, Theory and Levi’s.
Similar service in China
A young lady asking styling advice from her friends. /VCG Photo
A young lady asking styling advice from her friends. /VCG Photo
A "try before you buy" service was introduced by Tmall.com, one of China's largest online shopping websites, in mid-2014.
It also gives shoppers seven days to try and decide whether they want to keep the clothes. Unwanted clothes can be returned without consent from the merchant.
The program is only open to Tmall.com users who fit criteria including being real-name authenticated and having a record of shopping for at least a year on the platform.