Business
12:57, 27-Apr-2018
China to further shorten trademark review cycle
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China will shorten the trademark review cycle to less than four months and improve its current trademark registration services by 2020, an official of the State Intellectual Property Office (SIPO) said on Thursday.
Trademark applications in China reached around 5.75 million in 2017 as a result of increasing entrepreneurship and innovation, up 55.7 percent year on year.
Because it faces more trademark registrations in the coming years, the trademark administration authority needs to deepen reform to better serve market players and the public, said Chen Wentong, deputy director of SIPO's trademark office.
Since 2016, China has facilitated faster trademark registration by shortening the review cycle from nine to eight months.
In a three-year plan issued in March this year, SIPO vowed to accelerate registration by improving the efficiency of reviews, simplifying application procedures, upgrading technical support and promoting judicial protection.
Source(s): Xinhua News Agency