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The popularity of social media in China, such as the country's Whatsapp-like Messenger app WeChat and Twitter-like Weibo, offers a new platform for talented people to start their business as creators.
Some women entrepreneurs took the opportunity and attracted millions of followers with their expertise and taste in lifestyle, including cosmetics and home decoration. Becky Li and Joy Zhu are two front-runners with their startups in the lifestyle business.
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