WeChat is placed in the case library at London Business School

Home
China
World
Politics
Business
Opinions
Tech & Sci
Culture
Sports
Travel
Nature
Picture
Video
Live
Specials

World
Europe

03:41

Since its founding as a modest 10-person operation back in 2010, to its emergence as China's leading digital platform for social engagement and business services, WeChat is a story of continuous innovation. On Thursday, the app was discussed in an open class at London Business School, which has also developed an academic study of the Chinese platform.