1 / 4 The Instagram-born #FallingStarsChallenge – where celebrities post photos of themselves “falling” and spilling their worldly possessions – has taken Chinese social media by storm, as the hashtag has garnered over 1.6 billion views on China's Twitter-like platform Weibo. /VCG Photo
2 / 4 Differing from the rich people who consider the game as an opportunity to show off their wealth, active participants in China are those who work in the public sectors such as firefighters, doctors, teachers and journalists. As opposed to showing off personal possessions, they snapped pictures with their work gear, which offered glimpses into their work lives. /Weibo Photo
3 / 4 As the challenge spread, more users and institutes joined in, posing on the ground with the things that they cherish the most, such as books, toys, or gym dumbbells, joking that this is what they are most resourceful with. /Weibo Photo
4 / 4 “Falling” to present their professional or in daily routines, Chinese netizens believe it is a humorous way to express a positive attitude towards life. /Weibo Photo