Manchester United manager Jose Mourinho suffered the heaviest home defeat of his coaching career as Tottenham Hotspur won 3-0 at Old Trafford on Monday to spiral an early-season crisis for the Red Devils.
In this game, Hotspur's Harry Kane scored an opener and Lucas Moura gave a brace all in the second half.
Tottenham Hotspur's Lucas Moura #27 celebrates scoring his side's third goal of the game during the Premier League match at Old Trafford, Manchester, August 27, 2018. /VCG Photo
Mourinho is at the front of the firing line with odds on him being the first Premier League manager of the season to lose his job already being slashed after two consecutive defeats.
However, the Portuguese is far from the only culprit with United's slide on the field dating back to Alex Ferguson's retirement in 2013.
AFP Sports points out three things that have gone wrong for the 20-time English champions.
Not so special anymore
Mourinho introduced himself to English football as "the special one" when taking charge of Chelsea for the first time 14 years ago. He backed up that bravado by delivering back-to-back Premier League titles.
Mourinho's aura and tactical discipline also inspired a title win in his second spell at Stamford Bridge, a treble at Inter Milan and broke Barcelona's La Liga hegemony under Pep Guardiola for Real Madrid.
Yet his third season's second time round at Chelsea and Madrid ended acrimoniously, and the third campaign at United already looks like heading the same way.
Mauricio Pochettino manager of Tottenham (F) and Jose Mourinho manager of Manchester United (B) during the Premier League match at Old Trafford Stadium, Manchester, August 27, 2018. /VCG Photo
In contrast to the exciting brand of football offered by Manchester City, Liverpool, Tottenham and Chelsea under Guardiola, Jurgen Klopp, Mauricio Pochettino and Maurizio Sarri, Mourinho's conservative tactics seem outdated and at odds with United's tradition under Ferguson.
Moreover, whereas Mourinho used to staunchly defend his players, at United he has routinely criticized his squad in public.
Spurs fans goaded Mourinho with cries of "You're not special anymore" and his rant at the media as he stormed out of his post-match press conference demanding respect for his record of winning three Premier League titles did little to quell the feeling he is living off past glories.
United only in name
Mourinho's sour mood hasn't been reserved just for his players, but also the club's executive vice-chairman Ed Woodward for a perceived lack of backing in the transfer window.
Woodward deemed there not to be value in the market for a host of center-back targets identified by Mourinho and questioned whether they were any better than the five already in United's squad.
The opinion of a former banker overruling an experienced manager on football matters has already seen United investigate the possibility of appointing a director of football as a middle man between the two roles for the first time.
Harry Kane of Tottenham tackled by Paul Pogba and Luis Antonio Valencia of Manchester United during the Premier League match at Old Trafford Stadium, Manchester, August 27, 2018. /VCG Photo
Woodward also insisted neither Paul Pogba nor Anthony Martial were for sale despite a troubled relationship between the manager and both players.
Pogba, who cost United a then world record 89 million pounds (116 million US dollars) in 2016 claimed he would be fined for revealing his true feelings after the first game of the season as his agent Mino Raiola appears to be agitating for a move with Barcelona interest.
Martial was fined by Mourinho for not returning to the club's pre-season tour of the United States after the birth of his second child and didn't even make the bench for Monday's defeat.
Misspent fortune
Woodward has been accused of having divided loyalties after United's share price hit a record high last week despite the club's on-field troubles.
Yet, while American owners the Glazer family remain unpopular among many fans, United have spent lavishly in the transfer market in recent years.
Manchester United's players look dejected after losing the Premier League match against Tottenham Hotspur 0-3 at Old Trafford, Manchester, August 27, 2018. /VCG Photo
The problem is a reported 700 million pounds investment in transfer fees alone since Ferguson retired has been largely wasted.
Big money signings Angel di Maria, Memphis Depay, Bastian Schweinsteiger, Morgan Schneiderlin and Henrikh Mkhitaryan are no longer with the club.
Luke Shaw, Juan Mata, Martial, Pogba and Alexis Sanchez have also failed to hit the standards they showed at previous clubs to lure United's interest in the first place.