2018 EU-China Tourism Year drives tourism boom

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Europe

"The 2018 EU-China Tourism Year has provided us with an excellent opportunity to build bridges between the EU and China," Nicolas Chapuis, the EU ambassador to China, said. "In 2018, we have witnessed Chinese audiences gain a more comprehensive and in-depth understanding of the EU and its diverse member states."

The 2018 China-EU Tourism Year was put forward and discussed by Premier Li Keqiang and the President of the European Commission Jean-Claude Juncker at the 18th China-EU Leaders' Meeting in July 2016.

The Bernese Oberland in Switzerland. /VCG Photo

According to a report by the China Tourism Academy, dozens of new flight routes between China and Europe had been launched in the first half of this year, and the number of Chinese travelers to the European continent had soared more than 100 percent in the second quarter of 2018, compared with the same period last year.

Europe has become the second-largest overseas destination for Chinese tourists after Asia, with most visitors heading to France, Germany, Italy, Spain, Russia, the United Kingdom, Switzerland, Greece, the Czech Republic and Hungary, according to online travel company Ctrip.

The Terracotta Warriors in Xi'an City, northwest China's Shaanxi Province. /VCG Photo

China is willing to take the tourism year as an opportunity to deepen cooperation with the EU and member states in the field of tourism and to contribute to the development of China-EU relations, said Yu Qun, a member of the leadership of China's Ministry of Culture and Tourism.

EU member nations issued about 2.5 million visas to Chinese visitors last year, Marcin Grabiec, counselor for the EU delegation to China, said. He also added that the delegation is in negotiation with the Chinese government to open more visa centers nationwide to offer faster, easier and cheaper services.

The closing ceremony of the EU-China Tourism Year, which was held in Xi'an on November 17, attracted more than 300 people including ambassadors and diplomatic envoys from the European Union, Spain, Austria and the Netherlands, as well as representatives of Chinese and EU tourism enterprises and media.

Source(s): China Daily