Dominic Johnson-Hill, a British man who fell in love with Beijing, a city that he came across during an international trip, and found it to be a "manly" city. In 1993, Johnson-Hill, along with his wife Laura and four daughters, moved into Nanluogu Alley. According to Johnson-Hill, living in Hutongs allowed his daughters to grow up in an ideal environment – attending local schools, and experiencing China to the fullest. In 2006, Johnson-Hill founded a street brand called "Band-Aid 8."