Ice cream with burnt caramel edges no doubt looks attractive enough. But recording the whole process behind this tasty treat is even more fun. With intimidating flames licking the edges of the cube of ice cream, this new food innovation has been creating a lot of buzz in Xiangyang, central China's Hubei Province. “You won’t get brain-freeze eating this ice cream,” some have joked. /CFP Photo

Ice cream with burnt caramel edges no doubt looks attractive enough. But recording the whole process behind this tasty treat is even more fun. With intimidating flames licking the edges of the cube of ice cream, this new food innovation has been creating a lot of buzz in Xiangyang, central China's Hubei Province. “You won’t get brain-freeze eating this ice cream,” some have joked. /CFP Photo

Ice cream with burnt caramel edges no doubt looks attractive enough. But recording the whole process behind this tasty treat is even more fun. With intimidating flames licking the edges of the cube of ice cream, this new food innovation has been creating a lot of buzz in Xiangyang, central China's Hubei Province. “You won’t get brain-freeze eating this ice cream,” some have joked. /CFP Photo